Lafite Rothschild 2025 – The Lucky Hand On the En Primeur tasting table at Lafite Rothschild this year sat a small pack of postcards. Printed in bold red letters were two simple words: “The Lucky Hand” And underneath: “Place your Bets…”As I tasted the wines and explored the campaign, I realized Lafite was doing something far more interesting than presenting a vintage. They were telling a story through the language of a card game.